The Team

Whitney Worley

Marketing Strategy Analyst

Whitney Worley serves as a Marketing Strategy Analyst at Randall Commercial Group, where she plays an integral role in the firm’s research, marketing, and data intelligence initiatives. Her responsibilities include developing targeted marketing campaigns, conducting market and investor research, and supporting the analysis of investor profiles, acquisition strategies, and behavioral trends across commercial real estate asset classes.

Whitney is actively involved in Randall Commercial Group’s proprietary Investment Real Estate Economics Research Agenda, contributing to the development of research-driven insights that inform client strategy and market positioning. She also assists in the management, organization, and continual enhancement of the firm’s expanding data and analytics platforms, helping to improve operational efficiency, strengthen market intelligence, and support the timely execution of transactions across the firm’s footprint.  She is tasked with sourcing and maintaining software, emerging technologies, and marketing & transaction related software platforms.

Originally from Tyler, Texas, Whitney brings a diverse background in marketing, strategic communications, and audience engagement. Prior to joining Randall Commercial Group, she gained valuable experience through roles in higher education and nonprofit organizations, where she focused on content development, digital marketing, social media strategy, and stakeholder communications. She is also a licensed Mortgage Loan Originator in Texas, providing additional insight into financial services and capital markets.

Whitney earned her Bachelor of Business Administration in Marketing, with concentrations in Digital Marketing and Marketing Analytics, from the University of Texas at Tyler. She subsequently attended the University of Mississippi, where she pursued her Master of Business Administration, and is currently continuing her academic and research pursuits through doctoral studies focused on marketing strategy and consumer behavior.

Outside of her professional and academic endeavors, Whitney enjoys reading, film, fitness, and Pilates. Her intellectual curiosity, analytical mindset, and commitment to continuous learning make her a valuable contributor to the Randall Commercial Group team and its ongoing growth.